Install Verity Score on ShopifyConflicting price or stock
HTML, schema.org and merchant feeds tell different stories.
GEO Agency · Ecommerce · Shopify
Ecommerce GEO agency: make products recommendable by AI
Verity Score combines software auditing with GEO implementation support. The Shopify app measures what ChatGPT, Perplexity, Google AI Overviews, AI Mode and Gemini can verify across your pages, catalog and policies. Fix the source yourself or have us implement the work.
Free plan for up to 25 products · English and French · No citation or ranking guarantee
Fix applied
schema.org · Offer.price
Direct answer
What is a GEO agency?
A GEO agency improves whether a brand can be found, understood, cited and recommended inside generated answers. It works across SEO foundations, crawler access, pages, structured data, product feeds, third-party evidence and measurement. No agency can guarantee a permanent citation or first position inside ChatGPT.
The 2026 scale shift
Google AI Overviews is now a mass discovery surface
Google reports more than 2.5 billion monthly users for AI Overviews. In Q1 2026, Shopify measured nearly 13x more AI-referred orders and more than 8x as many referral sessions from AI chatbots year over year. These are separate signals: the scale of generative Search and the acceleration of AI-referred commerce. They do not guarantee a citation or sale for any individual store.
2.5BGoogle AI Overviews monthly users
nearly 13xShopify AI-referred orders year over year
more than 8xShopify referral sessions from AI chatbots year over year
The mechanism
AI does not recommend a promise. It recommends a source it can verify.
Optimizing a site for AI means reducing ambiguity between what a page shows, what its code exposes, what feeds distribute and what third parties corroborate.
- 1Buying question
- 2Page + data + policies
- 3Retrieval and verification
- 4Answer and recommendation
- 5Visit and purchase
Missing shipping and returns
AI cannot answer a decisive buying question.
Invisible evidence
Reviews, tests, certifications or specifications are vague, image-only or loaded late.
Choose the right lever
SEO agency for AI, GEO agency or Shopify app?
SEO and GEO are complementary. The right choice depends on which layer is blocking visibility and how much implementation your team wants to own.
| Solution | Primary work | Choose it when |
|---|---|---|
| SEO agency | Indexing, architecture, content, authority and Search performance | When Google foundations or pages remain weak |
| GEO agency | AI citations, engine access, answers, data and proof by intent | When strategy, content and cross-functional implementation are needed |
| Verity Score | Shopify audit, product gaps, approved fixes and AI traffic measurement | When you want to fix the source directly inside Shopify |
Product example
What Verity Score sees on a product page
The preview below uses demo data. The app checks exposed facts, identifies the source of each issue, proposes a fix and leaves approval with the merchant.
- 1. VerifyPrice, variant, inventory, GTIN, reviews, shipping, returns and product content.
- 2. ExplainThe URL, observed value and contradiction stay attached to the finding.
- 3. FixEvery change is previewed before anything is written to Shopify.
- 4. RecheckThe app rereads the source and tracks AI-attributed visits and orders.
Fix applied
schema.org · Offer.price
The app turns a GEO audit into concrete Shopify work
The public Shopify listing documents the available workflow: inspect AI answers, detect unanswered buyer questions, preview and approve write-backs, create and translate content, run buyer simulations and track AI traffic.
- ✓See what ChatGPT, Perplexity, Gemini and Claude answer about the store
- ✓Find buyer questions product pages cannot answer yet
- ✓Preview, approve, publish and undo fixes for 30 days
- ✓Track visits and orders actually sent by AI channels
Two ways to move forward
Shopify app
Keep control
Install the app, audit up to 25 products on the free plan and approve the fixes yourself.
Install the appConsulting
Delegate implementation
We scope intents, implement priority fixes and establish a measurement protocol. Consulting extends the product evidence instead of replacing it.
Discuss my projectSource-first method
What a credible GEO agency should deliver
1. A readable source
Crawling, indexation, HTML rendering, canonicals, sitemap, robots, key pages and engine access.
2. Coherent product truth
Content, schema.org, Merchant Center, catalog, price, availability, reviews, shipping, returns and claims aligned.
3. Reproducible measurement
Frozen query panel, engines and languages separated, dated answers, citations, absorbed facts, traffic and conversion.
Original research with an explicit scope
475 reachable French Shopify stores measured on August 13, 2026
These figures do not describe the entire GEO market. They describe a corpus of 475 reachable French Shopify stores with published methods, limitations and a control sample. They show where the Shopify gap actually sits.
475reachable French Shopify stores in the corpus
97.9%already served llms.txt, mostly supplied by the platform
4.6%exposed shipping or returns in structured data
Engine by engine
There is no universal GEO checklist
Google AI Overviews + AI Mode
Search index, helpful quality, merchant dataGoogle Search Central says these answers use ranking systems, RAG, and query fan-out; llms.txt is not a Google Search lever.
ChatGPT Search
OAI-SearchBot, public facts, citable pagesSearch crawling must be separated from model-training choices.
Perplexity
PerplexityBot, user retrieval, WAF accessCorrect robots rules do not help when a firewall blocks verified IPs.
Claude
Claude-SearchBot and Claude-UserA training opt-out should not accidentally block search or user actions.
How to choose a GEO agency without buying hype
Questions to ask
- Which engines, markets and languages are measured separately?
- What query panel is frozen before changes?
- What do you inspect in HTML, data and feeds?
- Who implements fixes and what does the client retain?
- How do you separate mention, citation, click and sale?
Red flags
- Guaranteed first place in ChatGPT
- A score without date, engine, language or query panel
- A self-authored ranking presented as independent
- A magic file or schema absent from official documentation
- A single screenshot presented as progress evidence
A method backed by a product and an identifiable operator
Verity Score was founded in Paris by Kamil Kaderbay, an ecommerce and SaaS entrepreneur. The doctrine, limitations, studies, legal identity and official channels are public. That accountability matters more than a self-awarded number-one title.
Frequently asked GEO agency questions
What is a GEO agency?
A GEO agency improves whether a brand can be found, understood, cited and recommended inside generated answers. It works across SEO foundations, crawler access, pages, structured data, product feeds, third-party evidence and measurement. No agency can guarantee a permanent citation or first position inside ChatGPT.
How is a GEO agency different from an SEO agency?
SEO primarily targets indexation, ranking and Search traffic. GEO adds source retrieval, citations, absorbed facts and recommendations inside generated answers. GEO still depends on strong SEO foundations.
Should I choose an SEO agency for AI or a GEO agency?
Choose the method, not the label. The provider should connect Search, AI crawlers, pages, product data, third-party proof, content and engine-specific measurement.
How do you optimize a site for AI?
Serve important facts in HTML, align structured data and feeds, expose policies, publish original answers, allow useful search crawlers and measure responses on a stable query panel.
What does the Verity Score free plan cover?
The published Verity Score grid covers up to 25 products audited in depth on the free plan, with no credit card. Check the pricing page for current limits.
Does Verity Score change the store automatically?
No. The merchant previews and approves fixes before publishing. Copilot-supported fixes can be undone for 30 days.
Does a higher score guarantee a citation?
No. It reduces ambiguity and improves source eligibility. Final selection depends on the engine, query, context and third-party sources Verity Score cannot control.
What is the difference between the app and consulting?
The app measures and fixes the Shopify source. Consulting adds strategy, cross-functional implementation, content, external corroboration and a measurement protocol.
Does llms.txt improve Google AI Mode?
No. Google says llms.txt is not used for its generative Search features. It can orient other tools, but it does not replace source pages.
Why does AI Overviews change GEO agency work?
AI Overviews puts a generated answer directly inside Google Search and can issue several related searches through query fan-out. The agency must strengthen SEO foundations, useful pages, product consistency and Merchant Center, then measure without promising inclusion.
How long do GEO results take?
There is no universal timeline. A fix must be published, recrawled, retrieved and measured across enough waves. Results vary by engine, query, market and existing authority.
See what AI actually understands about your products
Install the Shopify app to measure the source. If you want to delegate implementation, we can scope the engagement afterwards.